Market the run from the road
The Tour Marketing Platform Powered by Your Fans
TourFlow is a tour marketing platform that turns every show into marketing fuel. Fans send their footage through your upload link, posted on your IG story or wherever they follow you. TourFlow organizes it by night, and your team walks away from each city with authentic content to promote the next one, plus contact info from your most engaged fans. It's music marketing software built around the one asset every touring artist already has: a crowd with phones out.
Music marketing software built for the road
Most music marketing software lives on your laptop and asks you to create more. TourFlow works where touring artists actually are: in the room, every night. Instead of adding production days to your calendar, it captures what's already happening. Every date on the routing becomes a shoot, and every fan becomes a camera operator. That's how you market a tour while you're on it.
Turn every show into a marketing engine
Announce the next city with footage from the last one. Sell out the second night with clips from the first. Recap the run with fan angles nobody else has. Because TourFlow sorts uploads by show, your team can post city-specific content while the crowd is still buzzing, the window when tour marketing actually converts. Add the fan contact data TourFlow collects and you can email the exact people who were in the building when tickets for the next run drop.
Music industry SaaS that fits your stack
TourFlow is music industry SaaS designed to slot into how artists actually work. Download originals for your editor, drop clips straight into your content calendar, and export crowd contact data for your email and CRM tools. One home for all your live footage, so content stops living in your camera roll.
Why teams pick TourFlow
It's free to start, takes minutes to set up, and replaces the DM-and-AirDrop scramble with one link. It was built by people who work in live music, and 1% of all TourFlow revenue funds a year-end grant for a small artist. Start with your next show and see what your crowd was filming.
Market the tour from inside the tour
Free to start. Your next show can promote the rest of the run.